I’ve been silent. Nervous to say “the wrong thing,” but feeling such empathy and solidarity for human beings suffering systemic racism. As a communicator, I’ve focused my career on educating through storytelling. I’ve interviewed thousands . . . 

With the advent of the Affordable Care Act, healthcare continues to be a competitive game of sweeping change. Quality is no longer based on a fee-for-service model of healthcare reimbursement, but rather a pay-for-performance plan . . . 

But studies have shown that anywhere from 15 to 25 percent of people who are discharged from the hospital will be readmitted in the next 30 days or less. Medicare alone spends approximately $17 billion . . . 

The CDC says that 2 million patients develop infections each year during hospital stays and 100,000 of those patients die as a result of Healthcare Associate Infections (HAIs). Did infection cross your mind the last . . . 

If you don’t have the pleasure of living with a tween, you may not know about the currency of “friendship,” the numbers that rule the middle school set. Kids track the number of their Likes . . . 

Ensuring that each patient and his or her family is treated the same way, in every circumstance, is critical to a positive Patient Experience. Many hospitals have implemented strategies like “Words that Work” and other . . . 

Social Media has sent you a message: “You’re doing it wrong.” So how do you keep this message from appearing in your inbox? With endless social media platforms, constant buzz about new apps or the . . . 

Julie guesses that she, funded by her pharmaceutical company, would spend upwards of $3,500 per month on supplying free breakfasts or lunches to hungry medical professionals. And she was not the only one.  Everyday sales . . . 

Brands create pre-pre-game campaign buzz   If you haven’t already seen the “teaser- trailers,” write-ups on the Super Bowl commercials predicting themselves to be the “must-see ad of the year” or promising reunions you’ve been . . . 

According to a recent Wall Street Journal article, research shows that patients who need medical treatment are listening more frequently to the recommendations of their peers that appear in TV advertisements or whom they find . . .