Twenty years ago, the concept of social media would have made me laugh. Today, I owe my job at Contrast Creative to LinkedIn, I’ve grown as a writer through my personal blog, and the only . . . 

According to a recent Wall Street Journal article, research shows that patients who need medical treatment are listening more frequently to the recommendations of their peers that appear in TV advertisements or whom they find . . . 

With the release of Instagram video recently, our video production hearts skipped a beat. Since the release, the production/editing nerds in our office have been running around testing the new feature out, making little videos . . . 

In January 203, the marketing team at their hospital used their stories and images to make a touching social media campaign, which raised money for other children’s treatments.  The hospital helped the two patients throw . . . 

The topic of a Social Media Crisis plan came up recently at the Triangle AMA’s Social Media Marketing SIG, and it was quickly discovered that there was no set-in-stone solution when you suddenly found yourself . . . 

Healthcare workers often gauge the quality of care that they give based on clinical outcomes and things that can be quantitatively measured. Patients, however, often form their initial impressions based on how responsive a facility . . . 

Contrast Creative’s producers have interviewed hundreds of people. With our combined careers in news and video, we literally have decades-worth of experience to share with our clients. (Stop doing the math – we’re not that . . .